Tag: b2b sales

  • Negotiate Hard – or Go Home

    Negotiate Hard – or Go Home

    Negotiation in sales is often misrepresented as a confrontational process, whereas it should focus on collaboration to achieve mutually beneficial outcomes. Strong negotiation skills are vital, yet many struggle. Preparation, understanding buyer psychology, and applying effective strategies can enhance success, protect margins, and help negotiate wisely without giving away value.

  • Breaking Down the Smokescreen for Objections in B2B Deals

    Breaking Down the Smokescreen for Objections in B2B Deals

    The complexity of B2B sales is escalating due to factors such as an increase in stakeholders involved in decision-making and rising indecision among buyers. Sales representatives must adapt strategies to address these challenges, focusing on understanding all decision-makers, fostering cross-functional relationships, and applying the JOLT method to counter indecision and build buyer confidence.

  • Stop waiting for the Glengarry Leads to arrive.

    Stop waiting for the Glengarry Leads to arrive.

    Mastering the art of Sales Prospecting, expert edition. There’s a scene in Glengarry Glenn Ross in which Alec Baldwin’s unnamed character holds out the new leads, the Glengarry leads. Tied together in a neat bow with a red ribbon. He teases the team, and tells them they can’t have them because they cannot close. The…

  • Once Upon a Time in Sales

    Once Upon a Time in Sales

    What has storytelling got to do with sales you say? Well, let me tell you a story of a young man who knew everything about what he was selling and couldn’t get anyone to engage. Have you heard this one before? I bet you have, you know the one, where the reps explains everything to…

  • 3 Things your top performers do differently

    3 Things your top performers do differently

    Following the ChatCRO3 podcast with Lee Bierton at Ebsta, I decided to write another blog about their excellent 2024 Sales Benchmark Report. This time they have decided to take a narrower lens, one that focuses on top performers. With only 31% of reps, according to the 2024 report, hitting their sales targets. The gap between…

  • ChatCRO3

    ChatCRO3

    I’ve been speaking to my new friends at Ebsta on their Revenue Insights podcast, about sales performance and leadership. Thank you to Lee Bierton for having me, full options below on how to see and listen to our chat.  Apple: https://apple.co/43eNy4J  Spotify: https://spoti.fi/3v1DzTP  YT Music: https://bit.ly/3Pn5DrH RSS: https://bit.ly/47TpViZ  Blogpost: https://bit.ly/3v9SaMP  YouTube: https://youtu.be/ksDL6CliLK4 

  • ChatCRO2

    ChatCRO2

    Delighted to speak with Alper Yurder at the brilliant Flowla on his Sales Therapy Podcast. We discuss Sales, Change, Development, Winning at Sales, building sales teams and process, and all things CRO. Here it is in all of it’s wonderful formats Youtube – see below Spotify – see below

  • Why you should always turn up to your 121s

    Why you should always turn up to your 121s

    I was recently involved in an interesting discussion on the best tools to use for 121 sessions. The focus was around recording the actions so that you could follow up with the employee. There were a lot of recommendations and a plethora of different SaaS offerings were discussed. The thought that kept going through my…

  • ChatCRO1

    ChatCRO1

    A pleasure to speak with Mick Gosset and Hitesh Kapadia of Jointflows, on their excellent podcast Revenue Revolution. I love the energy and focus that this partnership exudes. We talk about a lot of CRO type things, including ICP, Pricing and Value Selling. It was a blast to do, hope it’s valuable. Here it is…

  • In the pursuit of Motivation (at work)

    In the pursuit of Motivation (at work)

    Like many leaders, I have tried everything to motivate teams to reach peak performance. I have spent hours reading, attending seminars, and speaking to my network and peers. In the end, everything comes back to one thing, work culture. Believe it or not employee motivation is driven by intrinsic values not external ones. When I…